Mathena Media was contacted by New York Times Best Selling author Ram Charan to help with a redesign of his website and to build his online presence. He had an existing website you can see here.
I have been working with Mathena Media for over a year now. They have built and maintained two websites for me. In addition, they managed my social media and email marketing. Their actions have directly led to additional revenue and a much broader reach on social media. I would recommend them for any of your digital marketing needs!
Dr. Ram Charan
Author, Business Consultant, CEO Advisor
Mathena Media had worked with Dr. Charan previously on developing and promoting a site for one of his books, The Amazon Management System, and now had the opportunity to help with his main site and online presence.
We redesigned and launched his main site over the course of a month, moving it over to our fast cloud-based servers, and updating and securing the back-end WordPress CMS.
Once we launched the site, we further optimized the on-site SEO.
In the past, Dr. Charan had not done a lot of online marketing through social media, so Mathena Media started setting up and managing his multiple accounts on Twitter, Facebook, LinkedIn, and YouTube.
In addition to increasing exposure on social media, we started sending out email marketing to his massive list of former clients.
The site redesign provided a much more updated look to the site and provided a faster response across mobile platforms.
Dr. Charan’s social accounts are steadily growing and getting engagement across all channels.
The site redesign and focus on social media has led to additional business for Dr. Charan in his consulting business and more awareness of his multiple best-selling books.